The US Dollar is viewed as the world’s reserve currency; US Treasuries are among the top safe-haven assets, and US financial markets are regarded as the most liquid and exceptionally deep. However, there is a sentiment running through many major financial centres that perhaps it is time for global markets/investors to sell America. This narrative has not taken place this year, as analysts look back to 2nd April 2025, when they feel it began when President Trump announced his Liberation Day tariffs and upended the global trading system as we knew it.
This feeling of sell America became more pronounced in January of this year when President Trump announced he wished to take over Greenland, which is part of Denmark and a NATO ally, which fired up more anti-American/Trump sentiment among Europe’s leaders. However, analysts advise that this sentiment has died down for the time being, but if there was a measured shift towards sell America, the implications for the US economy could well be severe. For many decades, the United States has enjoyed unparalleled faith in their currency and the treasury market from overseas investors who have ploughed funds into the US economy.
If sentiment moves away from US assets, as they are now considered not to be the safest of havens, experts advise that if overseas investors begin to sell, the US Dollar would weaken, and the availability of capital to both companies and the government would shrink considerably. Indeed, some experts fear that if US consumers face increasing costs as imports become more expensive, whilst at the same time borrowing costs go up, it could become an ongoing cycle where recession rears its ugly head as the federal deficit becomes less sustainable.
Experts argue that since the early 1960s (if not earlier), overseas investors have been attracted to the United States due to several factors such as a stable US Dollar, a commitment to free trade, extremely deep capital markets, superior bond ratings, legal protections and an independent monetary policy ( independent Federal Reserve). If any of the above start being stripped away, analysts advise that financial markets would probably react negatively towards US assets and the greenback. An example of this is the debasement trade* where markets and investors sell currencies they feel are being devalued due to the incumbent government policies.
*Debasement Trade – A financial strategy where investors invest in assets such as Bitcoin and gold as a hedge against the devaluation of fiat currencies is known as a debasement trade, with key takeaways being rising sovereign or government debt, geopolitical instability, and inflation. Experts advise that investors have been selling major currencies and running to alternative assets such as gold (both physical and ETF), silver, Bitcoin, and even some collectables such as Pokémon cards, which in mid 2025 reached an all-time high.
President Trump’s continued attack on the current Federal Reserve, Chairman Jerome Powell, for not lowering interest rates and his rhetoric regarding the reduction of their independence has continued to spook financial markets. This was reflected in April 2025 when the stock markets (S&P 500, Dow, Nasdaq) fell by more than 2%, and the US Dollar plunged to a three-year low. The above was described by experts as a significant event and occurred after President Trump described Fed Chairman Jerome Powell as a ‘major loser’ as he increased his attacks on the central bank.
Another example of global market jitters came on 20th January this year, following President Trump’s social media postings which threatened 10% – 15% tariffs on countries (including Denmark, France, Germany and the UK) if his European allies tried to block his takeover of Greenland. This triggered a sharp sell-off where the Dow Jones fell 1.8%, the S&P 500 fell over 2%, wiping off $1.2 Trillion in value, and the Nasdaq Composite fell by 2.4% with tech stocks leading the way. Investors fled to safe havens, helping to push gold beyond a new record of $4,000po. However, the markets bounced back the following day, as in Davos at the World Economic Forum, President Trump announced a de-escalation, stating he would not use force over Greenland and promised a future framework of a deal with NATO, plus he withdrew the imminent threat of tariffs.
However, several experts advise that it might be difficult to “Sell America” where corporate earnings growth has seriously outpaced their peers in any other regions across the globe, and despite the current risks, the pull of the USA is hard to dismiss. In the Eurozone, for example, the governments would find it difficult to weaponise US assets such as bonds, stocks and shares as most of the ownership is held by the private sector. Another scenario being offered by some analysts is that investors may be choosing to hedge their bets in the United States. This is where investors continue to purchase bonds, stocks, etc., but at the same time hedge their investments by purchasing derivatives, which will protect them against future declines in the US Dollar. This can take the form of selling U.S. dollars forward in the F/EX markets, which can put downward pressure on the greenback despite funds still flowing into the country.
Despite the calls for “Sell America” and de-dollarisation, the outlook on the United States remains somewhat positive. Earnings growth projected by analysts is 14% – 16% EPS (earnings per share) for the S&P for this year, driven by corporate tax benefits and AI efficiency. US treasuries currently represent 68% of all global sovereign issuance and are still seen as a haven in times of financial markets and geopolitical stress, albeit slightly tarnished at the moment.
Analysts point out that emerging markets in Asia and Latin America are experiencing heavier inflows of capital as global investors seek to spread risk away from the United States. However, data released shows that the US Dollar accounts for circa 50% of trade invoices for global trade and remains the dominant currency in international transactions. Furthermore, the greenback accounts for circa 88% of all foreign exchange transactions and represents 58% of global foreign exchange reserves, so any thoughts of the USD losing its status as the world’s reserve currency can be put on hold for now. However, analysts have warned that “Sell or Hedge America” will still be uppermost in the minds of overseas investors in the United States.
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